Everything changes at an ever-increasing pace. Instead of a threat, forward-thinking marketers and business leaders see it as a great opportunity. Of course it requires effort and the right mindset to cut through the noise and find the best way forward.

At this conference, we look ahead to what’s coming in digital marketing, such as smart use of data and conversational marketing. Our goal is not to have a fluffy conversation on what might arrive in a couple of years, but to give you useful, inspiring and at the same time actionable insights for the near future.

Keynotes by Google, Adform, FairEtail and Glickman.

Program

• 13h00 – Welcome & Registration
• 13h30 – Introduction: Marc Bresseel (Duval Union)
• 13h45 – The Art & Science of Storytelling: David Hillier (Adform)
• 14h20 – Conversational Marketing, Personalized at Scale: Laura Nys (Google)
• 15h00 – Coffee Break
• 15h30 – Navigating in the Digital Footprint of your Clients: Alain Glickman (Glickman)
• 16h15 – A Selection of Data-driven Digital Marketing Cases: Dennis Kenis (FairEtail)
• 17h00 – Networking Drinks & Bites – kindly offered by FairEtail