Program

Welcome

• UMA wrap-up
• Zoom on knowledge sharing: best practices in OOH, in-home, native and cinema

Presentations of the nominees in the following AMMA categories:

• Best Use of Data
• Best Creative Media Use
• Best Use of Performance Marketing

Coffee break

Presentations of the nominees in the following AMMA categories:

• Best Media Strategy
• Best Use of Native & Content
• Media Sustainability Award

YMCE award ceremony

Walking reception