Belgian families spend more time on the Internet than ever

How can you adapt to your customers’ changing digital needs?

Belgian households are more digital and connected than ever. According to EY’s survey of 2.500 Belgian consumers, 53% now believe that the Internet is fundamental to their social lives and 47% think it is very important to their household in terms of working from home or running a business from home.

But as connected devices become more and more central in Belgian homes, worries about its impact also increase. Nearly half (45%) of Belgian households say that they’re seeking digital downtime and more than three quarters (77%) have major privacy concerns and are very cautious about disclosing personal information over the Internet, even when they’re using a site they know and trust.

More information about the survey in the PDF below.