{"id":218031,"date":"2024-04-11T05:27:04","date_gmt":"2024-04-11T03:27:04","guid":{"rendered":"https:\/\/www.mediaspecs.be\/?p=218031"},"modified":"2024-04-12T12:52:01","modified_gmt":"2024-04-12T10:52:01","slug":"bmma-organise-le-workshop-branding-in-action","status":"publish","type":"post","link":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/","title":{"rendered":"BMMA organise le workshop Branding in Action"},"content":{"rendered":"<p>Dans un monde o\u00f9 le branding devient la pierre angulaire de toute entreprise d\u00e9sireuse de se d\u00e9marquer, <strong>BMMA<\/strong> organise son nouveau workshop (en fran\u00e7ais) : <strong>Branding in Action<\/strong>. <a href=\"https:\/\/www.mediaspecs.be\/fr\/agenda\/bmma-branding-in-action-1\/\">L\u2019\u00e9v\u00e9nement<\/a> se d\u00e9roulera au Havas Caf\u00e9 (Rue des Boiteux), le 23 avril de 16h30 \u00e0 20h.<\/p>\n<p>Pourquoi participer \u00e0 Branding in Action ?<\/p>\n<ul>\n<li><strong>Exp\u00e9rience Immersive<\/strong> : Plus qu&rsquo;un simple s\u00e9minaire, Branding in Action est un atelier interactif qui vous embarque dans un voyage au c\u0153ur de la cr\u00e9ation de marque. En 120 minutes, vous vivrez une exp\u00e9rience intense, alternant entre m\u00e9thodologie, strat\u00e9gie, cr\u00e9ativit\u00e9 et aspects juridiques du branding.<\/li>\n<li><strong>Cas R\u00e9els et Appliqu\u00e9s<\/strong> : Apprenez \u00e0 travers des \u00e9tudes de cas r\u00e9elles, apport\u00e9es par des professionnels du secteur. Vous aurez l&rsquo;opportunit\u00e9 de mettre en pratique vos connaissances sur des projets existants, vous permettant ainsi de visualiser concr\u00e8tement l&rsquo;impact de vos d\u00e9cisions de branding.<\/li>\n<li><strong>Expertise Professionnelle<\/strong> : B\u00e9n\u00e9ficiez de l&rsquo;accompagnement et des conseils de trois experts reconnus dans les domaines du branding, chacun sp\u00e9cialis\u00e9 dans un aspect cl\u00e9 du processus de marque. Leur exp\u00e9rience et leur savoir seront \u00e0 votre disposition pour r\u00e9pondre \u00e0 toutes vos questions.<\/li>\n<li><strong>R\u00e9seau d&rsquo;Excellence<\/strong> : Rejoignez une communaut\u00e9 de professionnels partageant les m\u00eames id\u00e9es, issus des secteurs du marketing, des m\u00e9dias et de la publicit\u00e9. Branding in Action est l&rsquo;occasion parfaite pour \u00e9largir votre r\u00e9seau professionnel, partager des id\u00e9es et trouver de nouvelles opportunit\u00e9s de collaboration.<\/li>\n<li><strong>Comp\u00e9tences Renforc\u00e9es<\/strong> : Que vous soyez en qu\u00eate d&rsquo;inspiration pour cr\u00e9er une nouvelle marque, d&rsquo;astuces pour rebrander efficacement, ou simplement d\u00e9sireux de peaufiner votre approche strat\u00e9gique, ce workshop est fait pour vous. Repartez avec des outils, des techniques et une confiance renouvel\u00e9e pour propulser vos projets de branding.<\/li>\n<\/ul>\n<p>Les trois experts sont :<\/p>\n<ul>\n<li><strong>Stephan Salberter<\/strong> \u2013 CEO Kersel.be \u2013 Brand Revealers<\/li>\n<li><strong>Marc Isgour<\/strong> \u2013 Partner Lawyer \u2013 Berenboom &amp; Associ\u00e9s<\/li>\n<li><strong>Alain Mayn\u00e9<\/strong> \u2013 Director Strategic Planning \u2013 Hoet&amp;Hoet<\/li>\n<\/ul>\n<p>Le nombre de places est strictement limit\u00e9. <a href=\"https:\/\/bmma.be\/events\/branding-in-action-1\/\">R\u00e9servez d\u00e8s maintenant<\/a> votre place et faites le premier pas vers la ma\u00eetrise de l&rsquo;art et de la science du branding.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dans un monde o\u00f9 le branding devient la pierre angulaire de toute entreprise d\u00e9sireuse de se d\u00e9marquer, BMMA organise son nouveau workshop : Branding in Action. L\u2019\u00e9v\u00e9nement se d\u00e9roulera au Havas Caf\u00e9, le 23 avril de 16h30 \u00e0 20h.<\/p>\n","protected":false},"author":7,"featured_media":200905,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[16],"tags":[12426,9062,20527,14236],"class_list":["post-218031","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee","tag-alain-mayne-fr","tag-bmma-fr","tag-marc-isgour","tag-stephan-salberter-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BMMA organise le workshop Branding in Action<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BMMA organise le workshop Branding in Action\" \/>\n<meta property=\"og:description\" content=\"Dans un monde o\u00f9 le branding devient la pierre angulaire de toute entreprise d\u00e9sireuse de se d\u00e9marquer, BMMA organise son nouveau workshop : Branding in Action. L\u2019\u00e9v\u00e9nement se d\u00e9roulera au Havas Caf\u00e9, le 23 avril de 16h30 \u00e0 20h.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/\" \/>\n<meta property=\"og:site_name\" content=\"MediaSpecs\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-11T03:27:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-12T10:52:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2022\/12\/BMMA.png\" \/>\n\t<meta property=\"og:image:width\" content=\"471\" \/>\n\t<meta property=\"og:image:height\" content=\"468\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"@Wim\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"@Wim\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/\"},\"author\":{\"name\":\"@Wim\",\"@id\":\"https:\/\/www.mediaspecs.be\/#\/schema\/person\/e7abfbc9d625b3ef13e2253554a61317\"},\"headline\":\"BMMA organise le workshop Branding in Action\",\"datePublished\":\"2024-04-11T03:27:04+00:00\",\"dateModified\":\"2024-04-12T10:52:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/\"},\"wordCount\":374,\"image\":{\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2022\/12\/BMMA.png\",\"keywords\":[\"Alain Mayn\u00e9\",\"BMMA\",\"Marc Isgour\",\"St\u00e9phan Salberter\"],\"articleSection\":[\"Non classifi\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/\",\"url\":\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/\",\"name\":\"BMMA organise le workshop Branding in Action\",\"isPartOf\":{\"@id\":\"https:\/\/www.mediaspecs.be\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2022\/12\/BMMA.png\",\"datePublished\":\"2024-04-11T03:27:04+00:00\",\"dateModified\":\"2024-04-12T10:52:01+00:00\",\"author\":{\"@id\":\"https:\/\/www.mediaspecs.be\/#\/schema\/person\/e7abfbc9d625b3ef13e2253554a61317\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#primaryimage\",\"url\":\"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2022\/12\/BMMA.png\",\"contentUrl\":\"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2022\/12\/BMMA.png\",\"width\":471,\"height\":468},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.mediaspecs.be\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"BMMA organise le workshop Branding in Action\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.mediaspecs.be\/#website\",\"url\":\"https:\/\/www.mediaspecs.be\/\",\"name\":\"MediaSpecs\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.mediaspecs.be\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.mediaspecs.be\/#\/schema\/person\/e7abfbc9d625b3ef13e2253554a61317\",\"name\":\"@Wim\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.mediaspecs.be\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/de892638610b43fa24678a1bf0b93dea?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/de892638610b43fa24678a1bf0b93dea?s=96&d=mm&r=g\",\"caption\":\"@Wim\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"BMMA organise le workshop Branding in Action","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/","og_locale":"fr_FR","og_type":"article","og_title":"BMMA organise le workshop Branding in Action","og_description":"Dans un monde o\u00f9 le branding devient la pierre angulaire de toute entreprise d\u00e9sireuse de se d\u00e9marquer, BMMA organise son nouveau workshop : Branding in Action. L\u2019\u00e9v\u00e9nement se d\u00e9roulera au Havas Caf\u00e9, le 23 avril de 16h30 \u00e0 20h.","og_url":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/","og_site_name":"MediaSpecs","article_published_time":"2024-04-11T03:27:04+00:00","article_modified_time":"2024-04-12T10:52:01+00:00","og_image":[{"width":471,"height":468,"url":"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2022\/12\/BMMA.png","type":"image\/png"}],"author":"@Wim","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"@Wim","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#article","isPartOf":{"@id":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/"},"author":{"name":"@Wim","@id":"https:\/\/www.mediaspecs.be\/#\/schema\/person\/e7abfbc9d625b3ef13e2253554a61317"},"headline":"BMMA organise le workshop Branding in Action","datePublished":"2024-04-11T03:27:04+00:00","dateModified":"2024-04-12T10:52:01+00:00","mainEntityOfPage":{"@id":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/"},"wordCount":374,"image":{"@id":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#primaryimage"},"thumbnailUrl":"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2022\/12\/BMMA.png","keywords":["Alain Mayn\u00e9","BMMA","Marc Isgour","St\u00e9phan Salberter"],"articleSection":["Non classifi"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/","url":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/","name":"BMMA organise le workshop Branding in Action","isPartOf":{"@id":"https:\/\/www.mediaspecs.be\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#primaryimage"},"image":{"@id":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#primaryimage"},"thumbnailUrl":"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2022\/12\/BMMA.png","datePublished":"2024-04-11T03:27:04+00:00","dateModified":"2024-04-12T10:52:01+00:00","author":{"@id":"https:\/\/www.mediaspecs.be\/#\/schema\/person\/e7abfbc9d625b3ef13e2253554a61317"},"breadcrumb":{"@id":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#primaryimage","url":"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2022\/12\/BMMA.png","contentUrl":"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2022\/12\/BMMA.png","width":471,"height":468},{"@type":"BreadcrumbList","@id":"https:\/\/www.mediaspecs.be\/fr\/bmma-organise-le-workshop-branding-in-action\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.mediaspecs.be\/fr\/"},{"@type":"ListItem","position":2,"name":"BMMA organise le workshop Branding in Action"}]},{"@type":"WebSite","@id":"https:\/\/www.mediaspecs.be\/#website","url":"https:\/\/www.mediaspecs.be\/","name":"MediaSpecs","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.mediaspecs.be\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/www.mediaspecs.be\/#\/schema\/person\/e7abfbc9d625b3ef13e2253554a61317","name":"@Wim","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.mediaspecs.be\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/de892638610b43fa24678a1bf0b93dea?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/de892638610b43fa24678a1bf0b93dea?s=96&d=mm&r=g","caption":"@Wim"}}]}},"_links":{"self":[{"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/posts\/218031","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/comments?post=218031"}],"version-history":[{"count":0,"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/posts\/218031\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/media\/200905"}],"wp:attachment":[{"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/media?parent=218031"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/categories?post=218031"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/tags?post=218031"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}