{"id":213560,"date":"2023-11-28T09:00:03","date_gmt":"2023-11-28T08:00:03","guid":{"rendered":"https:\/\/www.mediaspecs.be\/?p=213560"},"modified":"2023-11-28T12:27:24","modified_gmt":"2023-11-28T11:27:24","slug":"rossel-advertising-presente-son-offre-pour-les-jeux-olympiques","status":"publish","type":"post","link":"https:\/\/www.mediaspecs.be\/fr\/rossel-advertising-presente-son-offre-pour-les-jeux-olympiques\/","title":{"rendered":"Rossel Advertising pr\u00e9sente son offre pour les Jeux Olympiques"},"content":{"rendered":"

\u00c0 8 mois des Jeux Olympiques<\/strong> de Paris 2024, Rossel Advertising<\/strong> s\u2019engage aussi dans cette aventure. Le Soir<\/strong> et Sudinfo<\/strong> vont faire vivre \u00e0 leurs lecteurs l’aventure des athl\u00e8tes \u00e0 travers trois grands projets : les r\u00eaves Olympiques, les portraits Olympiques et la route vers Paris.<\/p>\n

\u00c0 l\u2019occasion des JO 2024, Rossel Advertising chausse ses baskets pour d\u00e9marrer d\u00e8s janvier avec un dispositif tout en proximit\u00e9 entre sportif et lecteurs.<\/p>\n

La premi\u00e8re op\u00e9ration \u201cR\u00eaves Olympiques\u201d<\/strong> partira \u00e0 la d\u00e9couverte de 6 athl\u00e8tes francophones au travers d\u2019une mini-s\u00e9rie en formats vid\u00e9o, articles et podcast. Durant 7 mois, de janvier \u00e0 juillet, ils seront suivis dans leur pr\u00e9paration et entra\u00eenement. La s\u00e9rie d\u00e9voilera le parcours physique et mental de chacun de ces athl\u00e8tes olympiques. \u00c0 la fois via une rubrique sp\u00e9cifiquement ouverte sur Lesoir.be et Sudinfo.be, mais \u00e9galement avec une newsletter sp\u00e9cifique et des articles dans les deux quotidiens.<\/p>\n

\u201cPortraits Olympiques\u201d<\/strong>, ce sont 24 athl\u00e8tes belges s\u00e9lectionn\u00e9s qui seront au coeur. Un athl\u00e8te sera pr\u00e9sent\u00e9 chaque semaine dans une interview tac au tac via la rubrique JO 2024 de Sudinfo et Le Soir. D\u00e9couvrez tout sur leur exp\u00e9rience JO et leur parcours pour en \u00eatre arriv\u00e9 \u00e0 cette comp\u00e9tition, \u00e0 la fois en format textuel et vid\u00e9o.<\/p>\n

Enfin, \u00e0 partir du 15 mai 2024, So Soir, Max et MAD s\u2019accordent une escapade en mode \u201cRoad to Paris\u201d<\/strong>. Pendant une semaine, les internautes d\u00e9couvriront les recommandations sur les meilleurs h\u00f4tels, bars et expositions \u00e0 parcourir \u00e0 Paris, ainsi que les routines bien-\u00eatre de nos athl\u00e8tes. \u00c0 retrouver \u00e9galement en magazine dans l\u2019\u00e9dition week-end du Soir et Sudinfo.<\/p>\n

Rossel Advertising offre aux annonceurs la possibilit\u00e9 de faire partie des Jeux Olympiques. Consultez leur offre dans la base de donn\u00e9es MediaSpecs.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Rossel Advertising offre aux annonceurs la possibilit\u00e9 de faire partie des Jeux Olympiques. Consultez leur offre dans la base de donn\u00e9es MediaSpecs.<\/p>\n","protected":false},"author":7,"featured_media":213558,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[25],"tags":[17111,56],"class_list":["post-213560","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-fr","tag-jeux-olympiques","tag-rossel-advertising"],"acf":[],"yoast_head":"\nRossel Advertising pr\u00e9sente son offre pour les Jeux Olympiques<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediaspecs.be\/fr\/rossel-advertising-presente-son-offre-pour-les-jeux-olympiques\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rossel Advertising pr\u00e9sente son offre pour les Jeux Olympiques\" \/>\n<meta property=\"og:description\" content=\"Rossel Advertising offre aux annonceurs la possibilit\u00e9 de faire partie des Jeux Olympiques. 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