{"id":205720,"date":"2023-05-02T14:29:39","date_gmt":"2023-05-02T12:29:39","guid":{"rendered":"https:\/\/www.mediaspecs.be\/?p=205720"},"modified":"2023-05-02T16:08:00","modified_gmt":"2023-05-02T14:08:00","slug":"een-sappelle-desormais-vrt-1-et-se-dote-dune-nouvelle-identite-visuelle","status":"publish","type":"post","link":"https:\/\/www.mediaspecs.be\/fr\/een-sappelle-desormais-vrt-1-et-se-dote-dune-nouvelle-identite-visuelle\/","title":{"rendered":"E\u00e9n s&rsquo;appelle d\u00e9sormais VRT 1 et se dote d\u2019une nouvelle identit\u00e9 visuelle"},"content":{"rendered":"<p>La cha\u00eene de t\u00e9l\u00e9vision <strong>E\u00e9n<\/strong> s&rsquo;appelle d\u00e9sormais <strong>VRT 1<\/strong> et se dote d&rsquo;un nouveau logo, d&rsquo;un nouveau design et d&rsquo;une nouvelle identit\u00e9 visuelle. Le radiodiffuseur public souhaite ainsi renforcer la centralit\u00e9 de la marque m\u00e8re <strong>VRT<\/strong>. Les autres cha\u00eenes de t\u00e9l\u00e9vision, Canvas et Ketnet, conserveront leur nom.<\/p>\n<p>\u00ab\u00a0<em>Gr\u00e2ce au changement de nom, VRT 1 sera directement li\u00e9e \u00e0 VRT MAX et il sera encore plus clair pour les t\u00e9l\u00e9spectateurs qu&rsquo;ils peuvent y trouver tous les programmes de VRT 1<\/em>\u00a0\u00bb, explique la marque.<\/p>\n<p>Il y a quelque temps, le CEO de la VRT, <strong>Frederik Delaplace<\/strong>, avait d\u00e9j\u00e0 annonc\u00e9 que la marque m\u00e8re VRT deviendrait plus importante. Cela se fera en premier lieu par l&rsquo;organisation et la centralisation des marques autour de la VRT, ce qui montrera encore plus clairement aux Flamands que toutes les marques de la VRT forment une seule et m\u00eame famille et d\u00e9fendent les m\u00eames valeurs.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La cha\u00eene E\u00e9n s&rsquo;appelle d\u00e9sormais VRT 1 et se dote de nouveaux logo, design et identit\u00e9 visuelle. Le radiodiffuseur public souhaite ainsi renforcer la centralit\u00e9 de la marque m\u00e8re VRT. Les autres cha\u00eenes, Canvas et Ketnet, conserveront leur nom.<\/p>\n","protected":false},"author":25,"featured_media":205714,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7886],"tags":[9118,8276,8265,18423],"class_list":["post-205720","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ongedefinieerd-fr","tag-een-fr","tag-frederik-delaplace-fr","tag-vrt-fr","tag-vrt-max-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>E\u00e9n s&#039;appelle d\u00e9sormais VRT 1 et se dote d\u2019une nouvelle identit\u00e9 visuelle<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediaspecs.be\/fr\/een-sappelle-desormais-vrt-1-et-se-dote-dune-nouvelle-identite-visuelle\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"E\u00e9n s&#039;appelle d\u00e9sormais VRT 1 et se dote d\u2019une nouvelle identit\u00e9 visuelle\" \/>\n<meta property=\"og:description\" content=\"La cha\u00eene E\u00e9n s&#039;appelle d\u00e9sormais VRT 1 et se dote de nouveaux logo, design et identit\u00e9 visuelle. 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