{"id":196477,"date":"2022-09-02T10:31:39","date_gmt":"2022-09-02T08:31:39","guid":{"rendered":"https:\/\/www.mediaspecs.be\/?p=196477"},"modified":"2022-09-06T15:01:06","modified_gmt":"2022-09-06T13:01:06","slug":"ln-24-a-pour-ambition-de-devenir-la-chaine-dactualites-et-de-debats-a-lepoque-des-reseaux-sociaux","status":"publish","type":"post","link":"https:\/\/www.mediaspecs.be\/fr\/ln-24-a-pour-ambition-de-devenir-la-chaine-dactualites-et-de-debats-a-lepoque-des-reseaux-sociaux\/","title":{"rendered":"LN24 a pour ambition de devenir la cha\u00eene d\u2019actualit\u00e9s et de d\u00e9bats, \u00e0 l\u2019\u00e9poque des r\u00e9seaux sociaux"},"content":{"rendered":"

Alors qu\u2019elle vient de f\u00eater son 3\u00e8me anniversaire, la cha\u00eene d\u2019infos en continu LN24 veut r\u00e9introduire le d\u00e9bat \u00e0 l\u2019\u00e9poque des r\u00e9seaux sociaux.<\/strong><\/p>\n

Des investissements et des ambitions<\/h3>\n

Ces derniers mois ont \u00e9t\u00e9 fructueux pour la cha\u00eene qui a accueilli dans son actionnariat le groupe de presse IPM<\/strong> – poss\u00e9dant d\u00e9sormais 68% des parts de LN24<\/strong>. Dans cette continuit\u00e9, LN24 vise 3% des parts de march\u00e9 d\u2019ici \u00e0 2024 – contre 0,7% actuellement, et deviendrait m\u00eame concurrente de RTL Belgium<\/strong>.<\/p>\n

IPM, de son c\u00f4t\u00e9, souhaite investir sur les prochaines ann\u00e9es 3 millions d\u2019euros dans la cha\u00eene, visant une rentabilit\u00e9 d\u2019ici \u00e0 2024.<\/p>\n

Selon Emmanuel Tourpe<\/strong>, directeur du p\u00f4le audiovisuel d\u2019IPM : \u00ab\u00a0Nous avons l’ambition de faire la TV autrement que les cha\u00eenes historiques, avec des moyens plus modestes que d’autres, et de casser les codes. Face \u00e0 une t\u00e9l\u00e9vision d\u00e9sert\u00e9e car ne proposant rien d’int\u00e9ressant ou trop superficiel et dans une p\u00e9riode propice aux guerres d’id\u00e9es et d’id\u00e9ologies, particuli<\/em>\u00e8rement sur les r\u00e9seaux sociaux, o<\/em>\u00f9 la parole est emp\u00each\u00e9e, les gens sont perdus. Les cha\u00eenes d’infos permettent de restructurer l’information et de susciter et de recr\u00e9er le d\u00e9bat.<\/em>\u00a0\u00bb<\/p>\n

Une cha\u00eene moderne \u00e0 360\u00b0<\/h3>\n

Pour lui, LN24 par son orientation 360\u00b0 souhaite cr\u00e9er une g\u00e9n\u00e9ration jeune, innovante, et digitale, avec une tr\u00e8s haute qualit\u00e9 sans grandes \u00e9quipes sur le terrain.<\/p>\n

Sa pr\u00e9sence dans la presse \u00e9crite est garantie par L’Avenir, La Libre Belgique et La Derni\u00e8re Heure, des titres qui seront \u00e9galement pr\u00e9sents \u00e0 l\u2019antenne d\u2019ici quelques semaines. Par exemple, le journal de la mi-journ\u00e9e sera co-produit par des journalistes de L\u2019Avenir pour mettre en avant la Flandres, le journal de 17H sera en collaboration avec la DH.<\/p>\n

\u00ab\u00a0Chacun se nourrit d\u00e9sormais des productions des autres<\/em>\u00ab\u00a0, r\u00e9sume Emmanuel Tourpe. \u00ab\u00a0Mais nous ne sommes pas dans une logique de fusion, plut<\/em>\u00f4<\/em>t de coproduction.<\/em>\u00a0\u00bb<\/p>\n

Enfin, de nouveaux formats LN sont pr\u00e9vus, en plus des web radios musicales r\u00e9cemment lanc\u00e9es (rap francophone, m\u00e9tal).<\/p>\n

Source : Belga.<\/p>\n","protected":false},"excerpt":{"rendered":"

Alors qu\u2019elle vient de f\u00eater son 3\u00e8me anniversaire, la cha\u00eene d\u2019infos en continu LN24 veut r\u00e9introduire le d\u00e9bat \u00e0 l\u2019\u00e9poque des r\u00e9seaux sociaux. <\/p>\n","protected":false},"author":4,"featured_media":182780,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[25],"tags":[17813,75,10962],"class_list":["post-196477","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-fr","tag-emmanuel-tourpe-fr","tag-ipm-group","tag-les-news-24-fr"],"acf":[],"yoast_head":"\nLN24 a pour ambition de devenir la cha\u00eene d\u2019actualit\u00e9s et de d\u00e9bats, \u00e0 l\u2019\u00e9poque des r\u00e9seaux sociaux<\/title>\n<meta name=\"robots\" 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