{"id":187149,"date":"2022-01-10T12:39:35","date_gmt":"2022-01-10T11:39:35","guid":{"rendered":"https:\/\/www.mediaspecs.be\/?p=187149"},"modified":"2022-01-11T09:52:37","modified_gmt":"2022-01-11T08:52:37","slug":"votez-pour-le-livre-marketing-de-lannee-2021","status":"publish","type":"post","link":"https:\/\/www.mediaspecs.be\/fr\/votez-pour-le-livre-marketing-de-lannee-2021\/","title":{"rendered":"Votez pour le livre marketing de l\u2019ann\u00e9e 2021"},"content":{"rendered":"<p><strong>Tout au long de l\u2019ann\u00e9e 2021, la Belgian Association of Marketing (BAM) a pr\u00e9sent\u00e9 chaque mois \u00e0 sa communaut\u00e9 un nouvel ouvrage passionnant consacr\u00e9 au secteur. Quel auteur a produit la plus forte impression en 2021 ? Vous pouvez voter d\u00e8s \u00e0 pr\u00e9sent pour le livre marketing de l\u2019ann\u00e9e 2021.<\/strong><\/p>\n<p>Depuis plusieurs ann\u00e9es, <strong>BAM<\/strong> s\u00e9lectionne chaque mois un livre marketing particuli\u00e8rement int\u00e9ressant sous le nom de \u00ab <strong>Marketing Book of the Month<\/strong> \u00bb. Dans ce choix, les grands axes du Meaningful Marketing Framework jouent un r\u00f4le important. Chaque ann\u00e9e, les membres de la communaut\u00e9 BAM \u00e9lisent parmi les dix livres marketing s\u00e9lectionn\u00e9s celui qui leur a produit la plus forte impression et les a le plus inspir\u00e9s. L\u2019ann\u00e9e derni\u00e8re, leur choix s\u2019est port\u00e9 sur \u00ab Dit is content marketing \u00bb, cosign\u00e9 par <strong>Bart Lombaerts<\/strong>, <strong>Wouter Temmerman<\/strong>, <strong>Koen Denolf<\/strong> et <strong>Michel Libens<\/strong>.<\/p>\n<p>Voici les candidats pour lesquels la communaut\u00e9 marketing peut voter \u00e0 partir d\u2019aujourd\u2019hui :<\/p>\n<ul>\n<li>Alles is onder controle \u2013 Hugo Marynissen, Stijn Pieters, Bert Brugghemans<\/li>\n<li>Iedereen superfan \u2013 Niels Vandecasteele, Stefan Doutreluingne<\/li>\n<li>Het communicatie DNA \u2013 Korneel Warlop<\/li>\n<li>La strat\u00e9gie digitale marketing \u2013 C\u00e9dric Cauderlier<\/li>\n<li>Inclusieve communicatie \u2013 Hanan Challouki<\/li>\n<li>Homo Digitalis \u2013 Thierry Geerts<\/li>\n<li>Does your brand care? \u2013 Isabel Verstraete<\/li>\n<li>Act Human \u2013 Jan Callebaut, Sarah Steenhaut, Karel Demeester<\/li>\n<li>Cr\u00e9er de la valeur ou dispara\u00eetre \u2013 Antoine Henry de Frahan<\/li>\n<li>Sortez vos donn\u00e9es du frigo \u2013 Mick L\u00e9vy<\/li>\n<\/ul>\n<p>Vous pouvez voter pour votre livre pr\u00e9f\u00e9r\u00e9 jusqu\u2019au 31 janvier via <a href=\"https:\/\/s.chkmkt.com\/?e=255465&amp;d=e&amp;h=256EFB7E9C53C83&amp;l=fr\">le site web de BAM<\/a>. Le nom du gagnant sera d\u00e9voil\u00e9 le 2 f\u00e9vrier.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chaque ann\u00e9e, les membres de la communaut\u00e9 BAM \u00e9lisent parmi les dix livres marketing s\u00e9lectionn\u00e9s celui qui leur a produit la plus forte impression et les a le plus inspir\u00e9s. Vous pouvez voter pour votre livre pr\u00e9f\u00e9r\u00e9 jusqu\u2019au 31 janvier.<\/p>\n","protected":false},"author":4,"featured_media":178708,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[25],"tags":[8990,13747],"class_list":["post-187149","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-fr","tag-bam-belgian-association-of-marketing-fr","tag-bam-marketing-book-of-the-year-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Votez pour le livre marketing de l\u2019ann\u00e9e 2021<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediaspecs.be\/fr\/votez-pour-le-livre-marketing-de-lannee-2021\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Votez pour le livre marketing de l\u2019ann\u00e9e 2021\" \/>\n<meta property=\"og:description\" content=\"Chaque ann\u00e9e, les membres de la communaut\u00e9 BAM \u00e9lisent parmi les dix livres marketing s\u00e9lectionn\u00e9s celui qui leur a produit la plus forte impression et les a le plus inspir\u00e9s. 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