{"id":181779,"date":"2021-08-31T10:22:10","date_gmt":"2021-08-31T08:22:10","guid":{"rendered":"https:\/\/www.mediaspecs.be\/?p=181779"},"modified":"2021-09-02T11:10:46","modified_gmt":"2021-09-02T09:10:46","slug":"le-centre-de-la-communication-accueille-luma","status":"publish","type":"post","link":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/","title":{"rendered":"Le Centre de la Communication accueille l&rsquo;UMA"},"content":{"rendered":"<p>Le <strong>Centre de la Communication<\/strong> accueille la f\u00e9d\u00e9ration <strong>UMA <\/strong>(United Media Agencies) en tant que nouveau membre. L&rsquo;UMA repr\u00e9sente les agences m\u00e9dias en Belgique et est charg\u00e9e de promouvoir l\u2019expertise, la valeur ajout\u00e9e et la diversit\u00e9 de leurs services au sein du secteur de la communication.<\/p>\n<p>L\u2019UMA devient un membre adh\u00e9rent. Ce faisant, les agences m\u00e9dias souscrivent \u00e9galement \u00e0 l\u2019importance de l\u2019\u00e9thique en mati\u00e8re de communication et \u00e0 l\u2019autor\u00e9gulation de notre secteur. Tous les acteurs du secteur de la communication ont int\u00e9r\u00eat \u00e0 ce que la publicit\u00e9 soit socialement responsable et fiable, \u00e0 savoir une communication l\u00e9gale, d\u00e9cente, juste et v\u00e9ridique. Cette responsabilit\u00e9 incombe non seulement aux annonceurs, mais aussi aux agences et \u00e0 tous les m\u00e9dias qui proposent des publicit\u00e9s.<\/p>\n<p>Cr\u00e9\u00e9 en 1967, le Centre de la Communication organise l\u2019autodiscipline de la communication en Belgique. Le Jury d\u2019\u00c9thique Publicitaire (JEP), l\u2019organe d\u2019autodiscipline ind\u00e9pendant du Centre de la Communication, traite notamment les plaintes en mati\u00e8re de publicit\u00e9. Avec son positionnement large, le Centre de la Communication repr\u00e9sente tous les acteurs du secteur de la communication, \u00e0 savoir les annonceurs, les m\u00e9dias, les agences de communication, et depuis l\u2019ann\u00e9e derni\u00e8re, \u00e9galement les entreprises actives dans le secteur digital.<\/p>\n<p>Le Centre de la Communication et le JEP se r\u00e9jouissent du soutien exprim\u00e9 par l\u2019UMA. Davantage de partenaires signifie en effet une repr\u00e9sentativit\u00e9 plus importante et un soutien plus grand.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le Centre de la Communication accueille l\u2019UMA comme nouveau membre. Cette f\u00e9d\u00e9ration repr\u00e9sente les agences m\u00e9dias en Belgique et est charg\u00e9e de promouvoir l\u2019expertise, la valeur ajout\u00e9e et la diversit\u00e9 de leurs services au sein de la communication.<\/p>\n","protected":false},"author":25,"featured_media":181777,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[25],"tags":[14444,8420,9041],"class_list":["post-181779","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-fr","tag-centre-de-la-communication","tag-jep-jury-ethique-publicitaire","tag-uma-united-media-agencies-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Le Centre de la Communication accueille l&#039;UMA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le Centre de la Communication accueille l&#039;UMA\" \/>\n<meta property=\"og:description\" content=\"Le Centre de la Communication accueille l\u2019UMA comme nouveau membre. Cette f\u00e9d\u00e9ration repr\u00e9sente les agences m\u00e9dias en Belgique et est charg\u00e9e de promouvoir l\u2019expertise, la valeur ajout\u00e9e et la diversit\u00e9 de leurs services au sein de la communication.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/\" \/>\n<meta property=\"og:site_name\" content=\"MediaSpecs\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-31T08:22:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-09-02T09:10:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2021\/08\/UMA-Communicatie-Centrum.png\" \/>\n\t<meta property=\"og:image:width\" content=\"337\" \/>\n\t<meta property=\"og:image:height\" content=\"337\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Line\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Line\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/\"},\"author\":{\"name\":\"Line\",\"@id\":\"https:\/\/www.mediaspecs.be\/#\/schema\/person\/74749a255985d200753aae85644632f2\"},\"headline\":\"Le Centre de la Communication accueille l&rsquo;UMA\",\"datePublished\":\"2021-08-31T08:22:10+00:00\",\"dateModified\":\"2021-09-02T09:10:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/\"},\"wordCount\":265,\"image\":{\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2021\/08\/UMA-Communicatie-Centrum.png\",\"keywords\":[\"Centre de la Communication\",\"JEP (Jury d\u2019Ethique Publicitaire)\",\"UMA (United Media Agencies)\"],\"articleSection\":[\"Media - fr\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/\",\"url\":\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/\",\"name\":\"Le Centre de la Communication accueille l'UMA\",\"isPartOf\":{\"@id\":\"https:\/\/www.mediaspecs.be\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2021\/08\/UMA-Communicatie-Centrum.png\",\"datePublished\":\"2021-08-31T08:22:10+00:00\",\"dateModified\":\"2021-09-02T09:10:46+00:00\",\"author\":{\"@id\":\"https:\/\/www.mediaspecs.be\/#\/schema\/person\/74749a255985d200753aae85644632f2\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#primaryimage\",\"url\":\"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2021\/08\/UMA-Communicatie-Centrum.png\",\"contentUrl\":\"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2021\/08\/UMA-Communicatie-Centrum.png\",\"width\":337,\"height\":337},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.mediaspecs.be\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Le Centre de la Communication accueille l&rsquo;UMA\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.mediaspecs.be\/#website\",\"url\":\"https:\/\/www.mediaspecs.be\/\",\"name\":\"MediaSpecs\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.mediaspecs.be\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.mediaspecs.be\/#\/schema\/person\/74749a255985d200753aae85644632f2\",\"name\":\"Line\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.mediaspecs.be\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/355ad87feaddece6a7457563a81b9c95?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/355ad87feaddece6a7457563a81b9c95?s=96&d=mm&r=g\",\"caption\":\"Line\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Le Centre de la Communication accueille l'UMA","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/","og_locale":"fr_FR","og_type":"article","og_title":"Le Centre de la Communication accueille l'UMA","og_description":"Le Centre de la Communication accueille l\u2019UMA comme nouveau membre. Cette f\u00e9d\u00e9ration repr\u00e9sente les agences m\u00e9dias en Belgique et est charg\u00e9e de promouvoir l\u2019expertise, la valeur ajout\u00e9e et la diversit\u00e9 de leurs services au sein de la communication.","og_url":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/","og_site_name":"MediaSpecs","article_published_time":"2021-08-31T08:22:10+00:00","article_modified_time":"2021-09-02T09:10:46+00:00","og_image":[{"width":337,"height":337,"url":"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2021\/08\/UMA-Communicatie-Centrum.png","type":"image\/png"}],"author":"Line","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Line","Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#article","isPartOf":{"@id":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/"},"author":{"name":"Line","@id":"https:\/\/www.mediaspecs.be\/#\/schema\/person\/74749a255985d200753aae85644632f2"},"headline":"Le Centre de la Communication accueille l&rsquo;UMA","datePublished":"2021-08-31T08:22:10+00:00","dateModified":"2021-09-02T09:10:46+00:00","mainEntityOfPage":{"@id":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/"},"wordCount":265,"image":{"@id":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#primaryimage"},"thumbnailUrl":"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2021\/08\/UMA-Communicatie-Centrum.png","keywords":["Centre de la Communication","JEP (Jury d\u2019Ethique Publicitaire)","UMA (United Media Agencies)"],"articleSection":["Media - fr"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/","url":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/","name":"Le Centre de la Communication accueille l'UMA","isPartOf":{"@id":"https:\/\/www.mediaspecs.be\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#primaryimage"},"image":{"@id":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#primaryimage"},"thumbnailUrl":"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2021\/08\/UMA-Communicatie-Centrum.png","datePublished":"2021-08-31T08:22:10+00:00","dateModified":"2021-09-02T09:10:46+00:00","author":{"@id":"https:\/\/www.mediaspecs.be\/#\/schema\/person\/74749a255985d200753aae85644632f2"},"breadcrumb":{"@id":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#primaryimage","url":"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2021\/08\/UMA-Communicatie-Centrum.png","contentUrl":"https:\/\/www.mediaspecs.be\/wp-content\/uploads\/2021\/08\/UMA-Communicatie-Centrum.png","width":337,"height":337},{"@type":"BreadcrumbList","@id":"https:\/\/www.mediaspecs.be\/fr\/le-centre-de-la-communication-accueille-luma\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.mediaspecs.be\/fr\/"},{"@type":"ListItem","position":2,"name":"Le Centre de la Communication accueille l&rsquo;UMA"}]},{"@type":"WebSite","@id":"https:\/\/www.mediaspecs.be\/#website","url":"https:\/\/www.mediaspecs.be\/","name":"MediaSpecs","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.mediaspecs.be\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/www.mediaspecs.be\/#\/schema\/person\/74749a255985d200753aae85644632f2","name":"Line","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.mediaspecs.be\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/355ad87feaddece6a7457563a81b9c95?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/355ad87feaddece6a7457563a81b9c95?s=96&d=mm&r=g","caption":"Line"}}]}},"_links":{"self":[{"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/posts\/181779","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/comments?post=181779"}],"version-history":[{"count":0,"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/posts\/181779\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/media\/181777"}],"wp:attachment":[{"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/media?parent=181779"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/categories?post=181779"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mediaspecs.be\/fr\/wp-json\/wp\/v2\/tags?post=181779"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}