{"id":176281,"date":"2021-04-27T10:07:52","date_gmt":"2021-04-27T08:07:52","guid":{"rendered":"https:\/\/www.mediaspecs.be\/?p=176281"},"modified":"2021-04-28T13:08:11","modified_gmt":"2021-04-28T11:08:11","slug":"les-jurys-des-iab-mixx-awards-sont-connus-2021","status":"publish","type":"post","link":"https:\/\/www.mediaspecs.be\/fr\/les-jurys-des-iab-mixx-awards-sont-connus-2021\/","title":{"rendered":"Les jurys des IAB Mixx Awards sont connus"},"content":{"rendered":"

Les IAB MIXX Awards<\/strong>, organis\u00e9s par BAM et Digimedia, ont d\u00e9voil\u00e9 les pr\u00e9sident(e)s et les membres des quatre jurys.<\/p>\n

Le jury Digital Marketing Technology<\/strong>, qui se concentre sur le recours \u00e0 la technologie dans les campagnes de marketing, sera pr\u00e9sid\u00e9 par Roel Naessens (Salesforce). Il sera assist\u00e9 par Saadi Merouane (Smartclip), Bert Van Wassenhove (The CoFoundry), Barbara De Mol (Electric by D’Ieteren) et Julie Andrade (Clear Channel).<\/p>\n

Le jury Digital Design & UX<\/strong> se penche sur l\u2019exp\u00e9rience utilisateur et l\u2019exp\u00e9rience client. Il sera pr\u00e9sid\u00e9 par Guido Goffeau (CCX\/Colruyt Group). Il sera en compagnie d\u2019Adelaide Aerts (Planet Parfum), Katsuyuki Nagatani (Belfius), Annie Stewart (Infosys) et V\u00e9ronique Pirson (Minale Design Strategy).<\/p>\n

Le jury Digital Communication<\/strong> \u00e9value les meilleures campagnes sur le plan cr\u00e9atif. Il \u0153uvrera sous la pr\u00e9sidence de Silvia Wiesner (Unilever). Le jury comprendra \u00e9galement Jonathan Romain (Mastercard), Lolita Swanet (Volvo), Sara Lou (MolenSisters) et Joachim Fran\u00e7ois (Famous Grey).<\/p>\n

Enfin, le jury Digital Media<\/strong> r\u00e9compense les meilleures campagnes num\u00e9riques sous l\u2019angle des m\u00e9dias. Son pr\u00e9sident sera Doriane Magnus (Kiabi). Il sera second\u00e9 par Pieter-Jan Adriaensens (Loterie nationale), V\u00e9ronique Deconinck (PepsiCo), Alper Can (KRC Genk) et Ofelia Faes (PHD).<\/p>\n

A noter que BAM porte une attention particuli\u00e8re \u00e0 la diversit\u00e9 dans la composition des quatre jurys avec notamment une parfaite parit\u00e9 Hommes\/Femmes, francophone\/n\u00e9erlandophone. Cette ann\u00e9e les jurys int\u00e9greront les \u00e9l\u00e9ments du Meaningful Marketing Framework de BAM dans leur grille de lecture pour analyser les dossiers propos\u00e9s.<\/p>\n

Les inscriptions seront ouvertes \u00e0 partir du 17 mai via ce lien<\/a>.<\/p>\n

\"\"

Jury IAB MIXX Awards<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Les IAB MIXX Awards ont annonc\u00e9 les pr\u00e9sidents et les membres des quatre jurys. Les noms des pr\u00e9sidents sont les suivants : Roel Naessens, Guido Goffeau, Silvia Wiesner et Doriane Magnus. Les candidatures peuvent \u00eatre envoy\u00e9es \u00e0 partir du 17 mai.<\/p>\n","protected":false},"author":25,"featured_media":176278,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[25],"tags":[8990,14384,16494,16495,9192,16496,16497],"class_list":["post-176281","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-fr","tag-bam-belgian-association-of-marketing-fr","tag-digimedia-fr","tag-doriane-magnus-fr","tag-guido-goffeau-fr","tag-mixx-awards-fr","tag-roel-naessens-fr","tag-silvia-wiesner-fr"],"acf":[],"yoast_head":"\nLes jurys des IAB Mixx Awards sont connus<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediaspecs.be\/fr\/les-jurys-des-iab-mixx-awards-sont-connus-2021\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Les jurys des IAB Mixx Awards sont connus\" \/>\n<meta property=\"og:description\" content=\"Les IAB MIXX Awards ont annonc\u00e9 les pr\u00e9sidents et les membres des quatre jurys. 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