{"id":171555,"date":"2021-01-28T16:24:13","date_gmt":"2021-01-28T15:24:13","guid":{"rendered":"https:\/\/www.mediaspecs.be\/?p=171555"},"modified":"2021-01-29T11:14:40","modified_gmt":"2021-01-29T10:14:40","slug":"nouvelle-forme-de-rp-et-de-reseautage-lagence-de-relations-publiques-talking-birds-offre-une-promenade-en-cadeau","status":"publish","type":"post","link":"https:\/\/www.mediaspecs.be\/fr\/nouvelle-forme-de-rp-et-de-reseautage-lagence-de-relations-publiques-talking-birds-offre-une-promenade-en-cadeau\/","title":{"rendered":"Nouvelle forme de RP et de r\u00e9seautage : Talking Birds offre une promenade en cadeau"},"content":{"rendered":"

\u00c0 l\u2019occasion d\u2019une carte pour le Nouvel An, l’agence de relations publiques Talking Birds<\/strong> propose \u00e0 tous ses contacts de faire une promenade automatis\u00e9e \u00ab Talking Birds \u00bb \u00e0 travers Bruxelles. Ils le font \u00ab\u00a0parce que nous voulons exp\u00e9rimenter une nouvelle forme de relations publiques\u00a0\u00bb<\/em>.<\/p>\n

La promenade se d\u00e9roule comme suit : \u00ab\u00a0Vous scannez un code et via Facebook Messenger, vous \u00eates guid\u00e9 \u00e0 travers la ville. Vous pouvez demander plus d’informations, voir des photos, choisir votre direction ou le temps que vous passez sur quelque chose\u00a0<\/em>\u00bb, dit le communiqu\u00e9 que Talking Birds a envoy\u00e9.<\/p>\n

\u00ab\u00a0La promenade est compl\u00e9t\u00e9e par des faits sur les personnes qui travaillent pour nous et se termine \u00e0 notre bureau. Les gens peuvent frapper \u00e0 la porte et ils prendront une tasse de caf\u00e9\u00a0\u00bb.<\/em><\/p>\n

\u00ab\u00a0Le c\u0153ur de notre op\u00e9ration est de r\u00e9fl\u00e9chir aux actions que nous pouvons d\u00e9velopper pour travailler sur la r\u00e9putation des entreprises et des organisations. Pour nous, c’est aussi une forme de communication externe dans le sens o\u00f9 elle vous fait litt\u00e9ralement regarder les marques, les organisations et les entreprises d’une certaine mani\u00e8re\u00a0\u00bb<\/em>, a d\u00e9clar\u00e9 Bram Boriau<\/strong> de Talking Birds.<\/p>\n

\u00ab Nous avons d\u00e9j\u00e0 mis en place des rencontres face \u00e0 face entre journalistes et clients. Avec le ‘Botje de Bazaar Trottoir’, nous essayons maintenant de passer \u00e0 la vitesse sup\u00e9rieure et de l’utiliser \u00e0 plus grande \u00e9chelle comme un outil. C’est \u00e9galement un exemple parfait d’intersection entre le hors ligne et le en ligne. Nous esp\u00e9rons que nous pourrons d\u00e9velopper cet outil pour un certain nombre de (nouveaux) clients \u00bb.<\/em><\/p>\n\"\"<\/a>\n","protected":false},"excerpt":{"rendered":"

L’agence de relations publiques Talking Birds offre \u00e0 tous ses contacts une promenade automatis\u00e9e \u00e0 travers Bruxelles. Ils le font \u00ab\u00a0parce que nous voulons exp\u00e9rimenter une nouvelle forme de RP\u00a0\u00bb.<\/p>\n","protected":false},"author":25,"featured_media":171597,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[25],"tags":[15056,7393,15057],"class_list":["post-171555","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-fr","tag-bram-boriau-fr","tag-public-relations-pr-fr","tag-talking-birds-fr"],"acf":[],"yoast_head":"\nNouvelle forme de RP et de r\u00e9seautage : Talking Birds offre une promenade en cadeau<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediaspecs.be\/fr\/nouvelle-forme-de-rp-et-de-reseautage-lagence-de-relations-publiques-talking-birds-offre-une-promenade-en-cadeau\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nouvelle forme de RP et de r\u00e9seautage : Talking Birds offre une promenade en cadeau\" \/>\n<meta property=\"og:description\" content=\"L'agence de relations publiques Talking Birds offre \u00e0 tous ses contacts une promenade automatis\u00e9e \u00e0 travers Bruxelles. 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