{"id":167170,"date":"2020-10-30T14:50:22","date_gmt":"2020-10-30T13:50:22","guid":{"rendered":"https:\/\/www.mediaspecs.be\/?p=167170"},"modified":"2020-10-30T15:54:49","modified_gmt":"2020-10-30T14:54:49","slug":"pmg-lance-une-campagne-de-generation-de-leads-chez-499-000-pme-comme-alternative-au-salon-de-lauto-2021","status":"publish","type":"post","link":"https:\/\/www.mediaspecs.be\/fr\/pmg-lance-une-campagne-de-generation-de-leads-chez-499-000-pme-comme-alternative-au-salon-de-lauto-2021\/","title":{"rendered":"PMG lance une campagne de g\u00e9n\u00e9ration de leads chez 499.000 PME comme alternative au Salon de l&rsquo;Auto"},"content":{"rendered":"<p>Le report du Salon de l&rsquo;Auto 2021 nuit au moment le plus important de vente dans le secteur automobile. Pour cette raison, <strong>Professional Media Group<\/strong> (PMG) lance une campagne de g\u00e9n\u00e9ration de leads comme alternative compl\u00e8te au Salon de l&rsquo;Auto.<\/p>\n<p>Cette campagne vise \u00e0 la fois \u00e0 g\u00e9n\u00e9rer et \u00e0 convertir des leads de valeur en communiquant de nouveaux mod\u00e8les et actions dans le bon contexte, avec le bon contenu et au bon moment \u00e0 un groupe cible de 499.000 PME.<\/p>\n<p>Cette campagne est ax\u00e9e sur les solutions actuelles en mati\u00e8re de mobilit\u00e9 et comprend le partage de contenus \u00e9ditoriaux sp\u00e9cialis\u00e9s, la collecte de donn\u00e9es de qualit\u00e9 et la diffusion de vid\u00e9os o\u00f9 figurent des experts. Bas\u00e9e sur le mod\u00e8le \u00ab\u00a0See Think Do\u00a0\u00bb, cette campagne permet d&rsquo;atteindre de mani\u00e8re optimale les acheteurs potentiels dans toutes les phases du \u00ab customer journey \u00bb et de viser la conversion la plus \u00e9lev\u00e9e possible.<\/p>\n<p>Pour ce faire, PMG se concentre int\u00e9gralement sur la communication en ligne via une s\u00e9lection de 27 magazines en ligne, une s\u00e9rie sp\u00e9ciale de magazines en ligne Mobility Business Solutions et des dedicated magazines en ligne.<\/p>\n<p>La campagne s&rsquo;adresse \u00e0 un groupe cible de haute qualit\u00e9, compos\u00e9 de 499.000 cadres et d\u00e9cideurs de PME dans les domaines de la construction, de l&rsquo;industrie, de l\u2019outillage, du jardinage, de la d\u00e9coration, de la mode, du commerce de d\u00e9tail, de l&rsquo;alimentation et de l&rsquo;\u00e9v\u00e9nementiel. PMG propose divers packages de g\u00e9n\u00e9ration de leads particuli\u00e8rement avantageux pour atteindre, identifier et activer ces groupes cibles de mani\u00e8re cibl\u00e9e.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Professional Media Group (PMG) lance une campagne de g\u00e9n\u00e9ration de leads autour de Mobility Business Solutions aupr\u00e8s de 499.000 PME comme alternative compl\u00e8te au Salon de l&rsquo;Auto 2021.<\/p>\n","protected":false},"author":4,"featured_media":156264,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[25],"tags":[1411,7904],"class_list":["post-167170","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-fr","tag-pmg-professional-media-group","tag-salon-de-lauto"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - 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