{"id":163108,"date":"2020-08-18T14:54:26","date_gmt":"2020-08-18T12:54:26","guid":{"rendered":"https:\/\/www.mediaspecs.be\/?p=163108"},"modified":"2020-08-18T17:10:53","modified_gmt":"2020-08-18T15:10:53","slug":"rentree-2020-een-et-canvas-seront-reconnaissables","status":"publish","type":"post","link":"https:\/\/www.mediaspecs.be\/fr\/rentree-2020-een-et-canvas-seront-reconnaissables\/","title":{"rendered":"Rentr\u00e9e 2020 : \u00e9\u00e9n et Canvas seront reconnaissables"},"content":{"rendered":"<p>Alors que les diffuseurs commerciaux se repositionnent, la <strong>VRT<\/strong> continuera sur la m\u00eame voie dans les mois \u00e0 venir. \u00ab Notre architecture de marque est bonne et peut faire face \u00e0 l&rsquo;avenir \u00bb, d\u00e9clare <strong>Olivier Goris<\/strong>, directeur du r\u00e9seau.<\/p>\n<p>DPG Media fermera ses cha\u00eenes Q2, Vitaya et CAZ \u00e0 la fin de ce mois pour les remplacer par les VTM 2, 3 et 4. Du c\u00f4t\u00e9 de SBS, propri\u00e9t\u00e9 de Telenet, il est pr\u00e9vu d&rsquo;ajouter ZEVEN aux chiffres VIER, VIJF et ZES et d&rsquo;ajouter le pr\u00e9fixe \u00ab\u00a0Play\u00a0\u00bb. Par ailleurs, les deux groupes de m\u00e9dias pr\u00e9senteront ensemble leur service de streaming payant \u00ab\u00a0Streamz\u00a0\u00bb.<\/p>\n<p>De son c\u00f4t\u00e9, la VRT avait moins d&rsquo;innovation \u00e0 signaler lors de la pr\u00e9sentation d&rsquo;automne. E\u00e9n et Canvas resterons \u00e9\u00e9n et Canvas. \u00ab Ce qui ne veut pas dire que nous resterons tranquillement assis ici \u00bb, a soulign\u00e9 Goris. Mais il n&rsquo;est pas n\u00e9cessaire de jouer avec les stations des radiodiffuseurs publics. \u00ab Nous avons une structure de marque claire, toutes les stations ont une bonne connexion avec leur public. \u00bb<\/p>\n<p>D\u00e9couvrez la grille de la rentr\u00e9e dans notre <a href=\"https:\/\/www.mediaspecs.be\/najaar-2020-een-en-canvas-houden-het-herkenbaar\/\">article en n\u00e9erlandais<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alors que les diffuseurs commerciaux DPG et SBS se repositionnent, la VRT continuera sur la m\u00eame voie dans les mois \u00e0 venir. <\/p>\n","protected":false},"author":4,"featured_media":152208,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[25],"tags":[1909,9118,11426,14896,7533,8265],"class_list":["post-163108","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-fr","tag-canvas","tag-een-fr","tag-olivier-goris-fr","tag-rentree-2020","tag-television","tag-vrt-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rentr\u00e9e 2020 : \u00e9\u00e9n et Canvas seront reconnaissables<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediaspecs.be\/fr\/rentree-2020-een-et-canvas-seront-reconnaissables\/\" 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