Étiquette : trading desk

Media Agencies – Intelligence in 2020

Les agences médias ne seront plus des agences médias À quoi ressembleront les agences médias en 2020? Les agences médias seront-elles encore bien des agences médias? L'importance croissante de la technologie, des données, de la personnalisa...

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Trading desk

An agency branch trading entity known as the expert operators in their use of new technology. These entities can be independent or operate within an agency holding company. This group of people (known as traders) play the day-to-day campaign manageme...

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