IAB Belgium is organazing a third edition of the IAB Discovery on 18 September at the B19 Country Club in Brussels.
This IAB Discovery will be a special edition where the results of the IAB Matrix survey will be released for the first time ever.
IAB Belgium has conducted this survey, called IAB Matrix, on the perception and use of digital advertising channels by advertisers and agencies in Belgium.
The goal of this study is to provide advertisers and all stakeholders a reliable indicator of the performance of different digital advertising channels in the Belgian market. An indicator that doesn`t yet exist for the Belgian market.
During this evening, you will have the chance to follow the presentation of the results but the IAB Discovery is also the place to be to extend your network and to meet digital marketing peers.
The IAB Discovery offers you free drinks/food all evening long.
More info and subscriptions here.