The program covers the basic knowledge that is expected today of people who start in the digital advertising market. Key senior people will give an overview of the current digital advertising market and consumer, the basic skills needed to create a digital plan and campaign will be trained and finally cases and trends will be discussed.

The Digital Starters Kit is a true opportunity for organizations to enable their colleagues to understand the basics of digital advertising in Belgium.

Not yet convinced? Take a look at the program here.